Sales in the Information Age: Get Control Back

With the advent of the internet and the constant and the constant bombardment of advertising, marketing calls and spam emails, customers’ attitudes towards salespeople have changed drastically. It is time to take our understanding of the psychology of sales to the next level and learn to appreciate the often irrational thought patterns that lead people to purchase. This presentation empowers all sales and service staff with new skills that will enable them to understand, and meet, the needs of the modern day customer.