Kelsey

Kelsey

Kelsey is the king of content and digital marketing through all online channels and across multiple sectors of the speaker industry. He is obsessed with creating concise content that cuts-through and incites action; preferably closing sales.

Posts by Kelsey

Thursday, 24 January 2019 13:35

We're always talking... about you!

This is where we're really different from everyone else.

We have full time staff making calls throughout US business hours. All day. Every day.

Each staff member has been fully briefed on our value to US event bookers and trained in marketing to events people.

Our callers will also be briefed to promote specific speakers (during their featured week), and will be specifically targeting events and event organisers who are aligned to that speaker's positioning.

Thursday, 24 January 2019 13:26

Leveraging your content + paid marketing to reach targeted users

We run constant ads on social platforms aimed at raising brand awareness for the potential for Aussie speakers in the USA. Our advertising reaches approximately 40,000 targeted users each month.

In addition, we'll happily post content that you supply to our social feeds. Anything that we can use to help promote you better, we'll jump all over!

Thursday, 24 January 2019 13:10

Unique, striking & memorable

The Aussie Speakers USA catalog is a unique marketing tool featuring an all-Australian lineup of professional keynote speakers and marketed directly to the US events people that matter.

Refreshed regularly as new speakers are onboarded, the catalog is produced as both a PDF, distributed widely to events people throughout the USA, and as an online catalog with direct links to speaker showreels & marketing materials.

Thursday, 24 January 2019 09:38

What makes Aussie Speakers USA different from other speaker bureaus?

It's super simple. We're not a bureau.

Aussie Speakers USA was founded with one simple thought in mind: it costs a lot to market a single speaker in the USA.

One of our U.S. based competitors charges $USD48,000 anually to be listed on their platform, with an expectation that you'll supply them with regular, unique & relevant content. No direct calling or significant active marketing. 

We thought we could do better.

The Aussie Speakers USA concept is simple. We leverage economies of scale to market multiple Aussie Speakers simultaneously, lowering the barrier to entry for speakers who want to raise their profile in the lucrative US market.

Unlike a bureau, we don't just put you on the list and wait for the calls to roll in. 

We're proactively marketing you into US-based events people that matter from the moment your profile goes live. 

Monday, 26 November 2018 10:50

How to mobilise people and organisations for collaborative success.

Monday, 26 November 2018 10:49

Phil’s engaging style, thought leadership and practical case studies added huge value to each delegate and the overarching program.

While setting up an ad-hoc video conference has never been easier, it also means that we don't always look our best at critical moments.

While you might have dressed appropriately, how well have you considered how well you're being represented by the quality of the video itself?

It only takes a few extra moments to be aware of how you're going to appear on video, and to make a few simple adjustments that will show you in the best light.

 

Monday, 01 October 2018 13:41

Lucy is an authentic, vulnerable and funny speaker who creates ripples of change every time she speaks.

You were a perfect mix of inspirational and pragmatic and I think it is safe to say ‘our sector has never experienced anything quite like your presentation before’ which made it perfect!

Monday, 01 October 2018 13:39

She is high energy and unapologetically direct. Her content and delivery was pitch perfect for the group of business leaders we were hosting.

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